The Business Country Desk (BCD) is an initiative designed by BUSINESSMED and implemented in the framework of the EU co-funded project EBSOMED project, in order to provide a range of services to Euro Mediterranean business entities. The BCD represents not only a real catalyst for the commitment of all partners at local, national and regional levels, but also a privileged space for the promotion of talent, internationalisation, and the private sector in the Mediterranean region, pinpointing innovation and the sectoral approach as key priorities for the coming years.
Promoting the BCD Platform in Libya
In order to promote the BCD platform among its end users in Libya, BUSINESSMED and The Euro-Libyan Trade Center (ELTC) are jointly hosting a webinar to promote the BCD Country Desk platform in Libya, on May 18, 2023. The webinar is dedicated to the key actors shaping the business community in Libya, mainly SMEs, companies and start-ups.
Objectives of the Webinar
The main objectives of the webinar are to introduce the BCD platform and its usefulness to the Libyan business community, provide guidance on how to create a BCD account, and outline the main services provided by the BCD.
How the BCD Platform Can Help Libya
Business platforms play a critical role in facilitating trade and enhancing economic development, particularly in emerging economies. With the rise of globalization, there has been an increase in cross-border trade and investment, and platforms such as the Business Country Desk (BCD) have become essential in providing the necessary support for businesses to succeed in foreign markets.
One of the main benefits of business platforms is the provision of reliable data and information on trade and investment-related issues. The BCD, for instance, offers access to up-to-date information on the business climate of ten Southern Mediterranean countries, providing businesses with valuable insights into market conditions, regulatory frameworks, and investment opportunities.
Another critical role played by business platforms is the promotion of networking and business-to-business (B2B) opportunities. These platforms facilitate connections between economic operators in different regions, helping businesses to establish new partnerships, expand their customer base, and explore new markets.
In addition to connecting businesses, platforms such as the BCD also provide guidance and support to SMEs, startups, and companies on how to create and manage their accounts. This helps to build the capacity of businesses to manage their operations effectively, improve their competitiveness, and create jobs.
Finally, business platforms are also important in promoting internationalization and private sector development. By providing businesses with access to new markets and customers, these platforms help to spur economic growth, reduce poverty, and enhance living standards. Furthermore, by creating an environment that fosters innovation, collaboration, and entrepreneurship, business platforms can help to create a vibrant private sector that drives economic development and job creation.
Conclusion
The BCD platform has the potential to be a game-changer for Libyan businesses, helping them navigate the complex business landscape and succeed in today’s globalized economy. By participating in the upcoming webinar, Libyan businesses can learn more about the platform and how it can help them achieve their goals.
Registration is available via this link.
